Disability
London PSAs
I have always admired the English culture of organization, communication, and frankly, civilization. There are some definite low-points (Boer War, Partition of India, Partition of the Mideast, Partition of the Kingdom’s Islands), but there is some attention paid to how things “ought be done for the welfare of all.”
For example, pregnant women get an adorable pin (UK: “badge”) consistent with the look and feel and design aesthetics of the Underground that say “baby on board” which lets everyone know, “Hey, give up the seat” — even in the weeks and months when it’s not quite so obvious. Experiencing the anti-case in NYC and France, it’s a good idea.
I also admire that the English take the tube’s visual monopoly as an opportunity to extol civic virtues.